Pandora is one of the world’s leading jewelry companies. Founded in 1982 as a small scale unit by a Danish couple, Pandora today has a presence in more than 90 countries across six continents. The USP of the company is that it provides the widest range of charms, bracelets, rings, earrings, necklaces, and pendants at a relatively low price. All jewelry from the Pandora house is designed, manufactured, and hand finished in house. The jewelry comes in the most trending designs and they set the trends rather than follow them. Pandora jewelry comes at an affordable price due to the fact that the lion’s share of the manufacturing process is implemented in Gemopolis, Thailand.